Wild Animal Sanctuary

Rebrand

With the addition of a new pride of lions and multiple awards for best non-profit, the Wild Animal Sanctuary in Keensburg, CO was overdue for a rebranding. The logomark uses the birds eye view perspective to hint at their distinctive raised walkway system and aims to elevate the reputation of the Sanctuary to visitors and donors. The identity system includes the logomark, brand standards guide, stationary, website mockups and promotional gear.